Market Research
We help businesses understand their market, target audience, and competitors through tailored quantitative and qualitative research. From concept testing to brand tracking, we turn data into actionable insights that drive growth.
Growing together with these brands
We help businesses understand their market, target audience, and competitors through tailored quantitative and qualitative research. From concept testing to brand tracking, we turn data into actionable insights that drive growth.
We support governments, NGOs, and development organizations in exploring public opinions, behaviors, and social trends. Our work contributes to lasting impact, using rigorous and ethical research methodologies.
Need help with only one part of your research? We offer flexible support—from fieldwork execution, data tabulation, to standalone analysis. You’re free to pick the services you need, and we’ll handle the rest with precision and care.
Proposal Development
Project Kick-Off
Questionnaire Development
Briefing & Piloting
Fieldwork
Quality Control
Data Cleaning
Data Processing
Data Tabulation
Data Visualization
Analysis & Reporting
Presentation
Your next big idea is just around the corner. Whether you're looking to brainstorm new product concepts or revamp your brand's approach, our creative workshops and ideation sessions are your playground. We blend creativity with strategy, ensuring that every concept not only inspires but also aligns with your goals.
Our 5i-Xcelerator framework to help driving new business growth and accelerate speed to market
Identify opportunities based on customer understandings
Captured market situation, trends, and competition
Co-creation workshop to generate breakthrough product/solution ideas
Robust customer validation to refine ideas
Effective promotion and activation planning